Social media marketing

Advertising specialists and content creators, when coming up with the brand’s ad campaign, carefully examine all the marketing archetypes.

Social media marketing is a very large industry full of specific acronyms and abbreviations. It may be hard to get to know all of it, so we present to you the compilation of most common acronyms.

Engagement Rate, aka ER – shows the amount of active followers or engagement. What is its formula and what Engagement Rate is normal on social networks (instagram, facebook, twitter, youtube)?

Reading and processing comments at the most efficient times will help to support your customers and draw new customers on Social Media (instagram, facebook).

Rating will help you to conduct a proper analysis of your posts. This way, you will be able to discover high-quality content from your posts and your competitors’ publications. This tactic is really useful.

Have you been wondering how to make your marketing strategy perform at its highest? When developing a strategy for social media, besides scheduling your posts, try creating content categories for the social media.