How To Find Out Who Stopped Following You On Instagram
How To Find Out Who Stopped Following You On Instagram
6 min read
Sometimes it is very useful to know who stopped following you on Instagram and when. And it’s not just a matter of simple curiosity — if we’re talking about developing a personal blog or business account, losing followers may suggest that the content strategy needs to be adjusted.
However, at the moment neither the application nor the web version of Instagram give much data about who has unfollowed. Additional services are usually brought in for this purpose.
In this article, we will look at the main reasons users unfollow you and all possible ways to find out who is no longer following your account.
The reasons why they unfollowed you
Of course, there may be many reasons, and they are unpredictable: from personal dislike to a user being triggered by a particular type of content.
But it’s possible to highlight the most common reasons for losing followers:
- Too much activity. If you post dozens of stories and articles a day, subscribers will get tired and decide to take a break from the flow of content.
- Too little activity. The situation is reversed. Unfollowing accounts that are idle or haven’t been publishing is very common.
- Boring content. If your posts, stories and reels do not bring any benefit to followers, look monotonous and violate the rules of competent storytelling, most likely, part of the audience will unfollow you soon.
- A rough, unrefined visual. Instagram* is a social network designed to publish photos and videos. And the visual component of the account is still a key factor. If your pictures and/or videos have an unattractive, unaesthetic look, users will not want them in their feed.
An unfollow rate of up to 0.2% of the total number of followers per day is a natural phenomenon for large accounts, so there is no need to worry.
How to find out who has unsubscribed without third-party services
Despite the fact that Instagram does not have this feature, there are a number of ways to find some information about who unfollowed you.
Manually,
this method is suitable for personal and very small business accounts (up to about 300 followers). For this method to work, you’ll need to remember all of your followers by their usernames and photos.
To manually check who has unfollowed, you need to:
- Log in to Instagram.
- From the main page of your profile, go to the “Followers” section
- Scroll through the entire list of followers and try to remember who among them was following you but isn’t on the list anymore. If you have a specific “suspect”, you can enter their username in the search bar at the top and check if they are still following your account.
Using Instagram’s Insights
Instagram has a section that displays account metrics such as views, follows, likes, page activity and the number of unfollows in particular. This option is only available in professional-type business accounts.
To see how many users have unfollowed the account within a certain period, you need to:
- Open Instagram and go to your profile.
- Click the “Professional Dashboard” button under the account description.
- In the menu that opens, select the “Account Insights” section and click on the “View All” button next to it (in the upper right corner).
- And it’s done. You will see a screen with data showing accounts reached, accounts engaged, total followers and unfollows. Here you can also select the period for which analytics will be displayed (from 7 to 90 days).
Services that help you find out who unfollowed you
Now, let’s talk about websites and applications that allow you to find out who stopped following your profile on Instagram.
Some services require you to enter your account username and password. This increases the chances of getting hacked. In addition, if Instagram’s algorithms consider your activity suspicious, your profile may be locked. It is important to consider the risks before using third-party applications or websites.
Web services for PC
Audit from LiveDune Does
not require your passwords from your social networks. LiveDune’s profile audit service will not only tell you how many people unfollowed your account and on what dates, but will also carefully analyze the content and activity of your followers. The result of the audit is delivered in the form of a detailed report and a regularly-updated list of tips based on your analytics. They will help you decide on a promotion strategy going forward; what to write about, how often to post and how to interact with followers.
Crowdfire is a
popular English-language web service that allows you to calculate the number of users who have stopped following your account. Crowdfire also displays profile statistics, helps create blacklists of followers and make deferred posts.
In the free version, it’s possible to connect only one account. To remove the restriction, you need to buy a subscription.
The app, lives up to its name. It not only performs the stated function, but also helps plan publications, saves hashtag groups and edits images. An important plus is that you don’t need to provide your Instagram login and password to register. Among the disadvantages is the rather expensive paid version: starting at $9.99 per month.
The main functionality of this application is precisely tracking followers and unfollows from an Instagram account. The service sends prompt notifications, and also allows you to unfollow non-reciprocal followers in one click.
“Instagram Subscribers* Analytics” is
another application that will send you unfollow notifications. Moreover, this service does it completely free of charge. In addition, the application allows you to analyze audience engagement, find trending hashtags and read social media news.
Android Apps
An easy-to-use application that not only shows who is no longer your Instagram follower, but also helps you quickly unfollow tens of users. However, the free version only allows this 5 times. To remove this restriction, you need to buy the pro version for $4.99 per month.
This service checks who has unfollowed or is not mutually following. It monitors audience engagement and helps plan posts. There is a free version with limited functionality. You would need to pay $4.99 per month for full access.
An application for extensive account analytics. In addition to viewing unfollows, the app displays users who have blocked you or log into your profile and are not active. It also calculates the most popular posts in your account and generates detailed subscriber engagement reports.
The basic functions (including unsubscribe statistics) are free. But for additional functions, you will be asked to to pay from $0.99 to $9.99, depending on the specific service.
